Archives Books

Friend of a Friend

I wanted to love this book, and I did take a lot away from some chapters. Overall though, I was disappointed. The book seemed to rely on only a handful of research studies and the sections on specific actions were…

21 Lessons for the 21st Century

I was immediately hooked by this one from Yuval Noah Harari after reading his other book Sapiens. However, several hours into the audiobook, I found myself losing interest. It took me over a month to finish this one, which is…

Surge

I was quite disappointed in this one after being surprised by the quality in Profit First and The Pumpkin Plan. Overall, Surge lacked the applicability and concrete examples that I enjoyed in the other books. It might just not have…

Help First: Sell Less, Profit More

I read this as a follow-up to Cooper’s book Two-Brain Business 2.0. In Help First, he continues to detail principles and specific tactics to run a profitable business while delivering value to an immense number of people. His writing style…

The Pumpkin Plan

I picked this up after reading Michalowicz’s other book, Profit First. In Pumpkin Plan, Mike draws on the process for growing a large pumpkin and extends that process to growing a large business. The steps (paraphrased) are: 1. Identify your…

Profit First

This is the first of Michalowicz‘s books that I’ve read, and it was all about turning around your business finances. Being a bit of a money nerd, I was intrigued. In all actuality, it’s a digital edition of the envelop…

Into the Magic Shop

This book was suggested to me by a friend and dubbed as “life-changing.” They weren’t too far off. Through a personal narrative, Dr. Dotty describes how he learned the tools of visualization, focus, and meditation (although he wouldn’t call it…

Two-Brain Business 2.0

Every gym owner should read this book. Period. It was without a doubt the most helpful book I’ve read about growing CrossFit Undeniable. Chris breaks down the specifics around how to pay your staff, why you should build multiple streams…

The Case Against Sugar

Along with his other book, Why We Get Fat, this book should be required reading for everyone. It provides deep insight into the sugar industry and the powerful corporations behind it that have influenced dietary recommendations for decades. Taubes also…